PU Prime strengthened its presence in Argentina’s financial sector by participating in FX Expo Buenos Aires 2026 on September 17-18 at Golden Center Eventos, where the fintech CFD broker earned the Best Mobile Trading App award and showcased its partnership with the Argentine Football Association (AFA).
- Event: FX Expo Buenos Aires 2026, September 17-18, 2026
- Award: Best Mobile Trading App
- Markets: Operates in over 100 countries with more than 40 million app downloads
- Founded: 2015
The event brought together investors, industry professionals, and market participants from across Latin America. PU Prime leveraged its Official Regional Sponsor status with the AFA to connect with local traders through tailored activities and co-branded merchandise. Michel Cohen, Partnerships Manager at PU Prime, led a speaking session exploring the company’s strategic alliance with the football association and its role in deepening market engagement across Latin America.
Our partnership with AFA is about more than visibility. It reflects a shared commitment to ambition and connecting with people across the region. Moving forward, our goal is to build on this foundation by continuously refining our services and deepening our engagement with the local trading community.
– Michel Cohen, Partnerships Manager, PU Prime
Cohen noted during a panel discussion that online trading is expanding digital access to global financial opportunities while increasing demand for financial education and risk awareness. He described PU Prime‘s role as connecting global financial opportunities with the specific needs of individual markets. The mobile app award recognition underscores the company’s digital capabilities, and PU Prime plans to roll out a major interface revamp by the end of 2026 to enhance usability further.
Founded in 2015, PU Prime is a regulated CFD broker offering financial products across forex, commodities, indices, shares, and bonds, with an integrated copy trading feature.
Michel Cohen, Partnerships Manager at PU Prime. Source: LinkedIn
