- Target use cases: Remittances, money transfers, and online payments
- Integration scope: WhatsApp conversations connected to enterprise systems and business rules
- Jelou’s reach: Operates in 13+ countries, serves 650+ companies
Sumsub and Jelou AI announced a partnership to integrate identity verification into customer onboarding journeys initiated through WhatsApp, the companies revealed during Mexico Tech Week 2026. The collaboration combines Sumsub‘s verification capabilities with Jelou‘s AI agent infrastructure to guide users through financial application processes while embedding identity checks directly into conversational flows.
When a financial application begins with a conversation, identity verification should be part of that journey and provide information to determine how to proceed. Our partnership with Jelou aims to connect verification with the processes guided by its AI agents, in line with each institution’s rules. We want to help companies develop new ways to onboard customers through WhatsApp, combining identity controls with a straightforward user experience.
– Miguel González, Country Manager for Mexico at Sumsub
The partnership addresses a key operational challenge in conversational finance: seamlessly linking initial application requests with mandatory identity controls. Jelou provides the infrastructure to connect AI agents with enterprise systems, data, and tools, while Sumsub delivers identity and business verification, fraud prevention, and ongoing compliance monitoring. Together, the integration allows financial institutions to reduce friction in onboarding while maintaining regulatory requirements and risk management protocols.
AI agents are becoming a new way to access financial services, powered by infrastructure that connects them to each institution’s systems and controls. Identity verification is already part of that infrastructure. With Sumsub, we’re expanding the options companies have to connect identity and onboarding within the same journey, with the goal of optimizing costs and generating a return on their investment in AI.
– Luis Loaiza, CEO and co-founder of Jelou AI
Jelou AI, founded in 2017, operates an AI infrastructure platform enabling organizations to build customized agents integrated with CRMs, ERPs, payment providers, and internal APIs. The company serves clients including Arca Continental, Banco Guayaquil, Banco Azteca, and Falabella Colombia across more than 13 countries.
Miguel González, Country Manager for Mexico at Sumsub. Source: LinkedIn
Luis Loaiza, CEO and co-founder of Jelou AI. Source: LinkedIn
